MED MATRIX — PRIVACY POLICY

Effective Date: January 1, 2025
Last Updated: January 1, 2025

Med Matrix (“Company,” “we,” “us,” or “our”) values your privacy and is committed to protecting your Personal Information and Protected Health Information (“PHI”). This Privacy Policy explains how we collect, use, store, and protect your information when you interact with Med Matrix through our website, services, communications, and healthcare platforms.

This policy is designed to comply with:

The Health Insurance Portability and Accountability Act (HIPAA)

Applicable state privacy laws

LegitScript healthcare advertising requirements

U.S. telecommunications compliance for SMS messaging


1. Information We Collect

We may collect the following categories of information.

Personal Information

Name

Address

Email address

Phone number

Date of birth

Payment information

Protected Health Information (PHI)

Medical history

Lab results

Treatment plans

Medication history

Provider notes

Diagnostic and health records

Technical Information

IP address

Device identifiers

Browser type

Cookies and analytics data

Website interaction information


2. How We Collect Information

We collect information through several methods, including:

Information you provide directly through forms or patient intake

Appointment scheduling systems

Telehealth platforms

Laboratory and pharmacy partners when authorized

Website tracking technologies such as cookies and analytics tools


3. How We Use Your Information

We use the information we collect for purposes including:

Providing medical care and clinical services

Scheduling and managing appointments

Ordering laboratory testing

Coordinating prescriptions with pharmacies

Processing payments

Improving our website and services

Complying with legal and regulatory obligations

We do not sell Protected Health Information (PHI) under any circumstances.


4. Legal Basis for Processing

We process information based on one or more of the following legal bases:

Your consent

Healthcare treatment and operational necessity

Contractual necessity to provide services

Compliance with legal or regulatory obligations


5. Disclosure of Information

We may share information when necessary with:

HIPAA-compliant laboratories

Licensed pharmacies

Healthcare providers involved in your care

Payment processors

Technology service providers operating under HIPAA Business Associate Agreements (BAAs)

We do not disclose personal health information to advertisers or marketing platforms without explicit consent.


6. SMS Messaging & Mobile Communication

If you provide your mobile phone number, you may receive text messages from Med Matrix related to:

Appointment reminders

Scheduling confirmations

Patient care communications

Lab updates

Follow-up care instructions

Service announcements

SMS Opt-In

SMS consent may be obtained through:

Website forms

Appointment booking systems

Patient intake documents

Written consent forms

By opting in to SMS messaging, you agree to receive text communications from Med Matrix. Message frequency may vary depending on your interactions with our services.

SMS Opt-Out

You may opt out of SMS communications at any time by replying:

STOP

After opting out, you will no longer receive SMS messages unless you opt back in.

Standard message and data rates may apply depending on your mobile carrier.


7. No Sharing of SMS Consent

SMS opt-in consent and phone numbers collected for SMS communications will not be shared, sold, rented, or disclosed to third parties or affiliates for marketing purposes.

Your SMS consent is used only for communications from Med Matrix related to your care or services you have requested.


8. Cookies and Tracking Technologies

Our website may use cookies and similar technologies to:

Improve site functionality

Analyze website traffic

Personalize user experience

Support marketing analytics

You may disable cookies in your browser settings. Some website features may not function properly if cookies are disabled.


9. Third-Party Analytics

We may use analytics tools such as:

Google Analytics

Meta Pixel

Other analytics services

These tools help us understand website performance and visitor behavior. We do not transmit Protected Health Information (PHI) to these platforms.


10. Data Security Practices

We implement industry-standard safeguards to protect your data, including:

Encryption of data in transit and at rest

Secure servers and infrastructure

Role-based access controls

Audit logging and monitoring

HIPAA-compliant technology vendors

While we take reasonable measures to protect information, no electronic system can be guaranteed to be completely secure.


11. Data Retention

Medical records and related information are retained for the time period required by applicable healthcare laws and regulations, typically at least 7 years, or longer when required.


12. Your Privacy Rights

You have the right to:

Access your medical records

Request corrections to your information

Request restrictions on certain disclosures

Request confidential communications

Receive an accounting of disclosures

Revoke authorization where applicable

To exercise these rights, please contact us using the information below.


13. Minors

Med Matrix services are intended for adults. We do not knowingly collect personal information from individuals under the age of 18 without parental or legal guardian consent.


14. International Users

Our services are intended for users located within the United States. If you access our services from outside the U.S., you consent to the processing of your information in accordance with U.S. law.


15. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. When updates occur, the revised policy will be posted on this page with a new “Last Updated” date.


16. Contact Information

If you have questions, privacy concerns, or requests regarding this policy, please contact:

Med Matrix Privacy Officer
South Portland, Maine

Email: [email protected]
Phone: 207-544-4643